Privacy Policy

Effective Date: October 17, 2023

Data Lens Incorporated (“Data Lens”) recognizes the importance of protecting the privacy of Personal Information you may provide Data Lens through our website at (“Site”). When you access our Site or otherwise provide Data Lens with your Personal Information, you give Data Lens your consent to process and use such information in accordance with the terms and conditions of this Notice. Your use of the Site indicates your agreement with the terms of the Privacy Notice and Terms of Use.

This Notice applies only to information:

  • Collected on this Site;
  • In email, text and other electronic messages between you and this Site.

This Notice does not apply to information collected by us offline or through any other means, including any third-party website. For registered users who access the password-controlled portion of the Site, any agreement you may have with Data Lens that addresses Personal Information may take precedence over this Notice.

Our Site is not directed to children under the age of 18. We do not knowingly collect personal information from children under age 18.

“Data Lens”, “We” and “Our” refers to Data Lens and each of the Data Lens companies and respective Sites associated with each Data Lens company.

Please note that the Site is hosted in the United States. If you are visiting from the European Union or other regions with laws governing data collection and use that may differ from U.S. law, please note that you are transferring your personal data to the United States, which does not have the same data protection laws as the EU or other regions. By providing your Personal Information, you agree that you understand this Notice and unambiguously consent to the use of your Personal Information as described in, and in accordance with this Notice, as well as the transfer of your Personal Information across international borders in accordance with Data Lens’s standard operations, including the collection, storage, and processing of such information in the United States.

1. Information We Gather

Information You Give Us. We may collect and retain any information you provide to us when you visit the Site, including when you:

  • fill out a form or otherwise provide information on the Site;
  • respond to surveys that we might ask you to complete for research or marketing purposes;
  • communicate with us, such as to provide feedback, request support, or ask for additional information;
  • execute search queries on the Site;
  • subscribe to content we offer.

The information noted above may include Personal Information. “Personal Information” is information that identifies you as an individual and may include, without limitation, the following information: your name, organization name, mailing address, email address, and phone number(s).

Automatically Collected Information. We may collect information about you and your devices automatically when you visit our Site, including information such as:

  • your IP address;
  • the type of browser, device and operating system you use;
  • identifiers associated with the device you use to access our Site;
  • the pages you visit and the features you use, including dates and times;
  • if you navigated from or navigate to another website, the address of that website;
  • information regarding your internet service provider.

In addition, we may collect information about your activities on our Site through the use of cookies, or web beacons, or through other identifiers or technologies, including similar technologies as they may evolve over time. We refer to these technologies collectively as “Data Technologies.”

We may allow third parties to use Data Technologies on our Site. The information collected by Data Technologies may be shared with and used by us, by others acting on our behalf, or by third parties subject to their own privacy policies. Information collected by Data Technologies may be used on this Site or on other websites or services, including those that may not be operated by us.

Email. We may collect information regarding the effectiveness of our email and other communications with you. For example, we may know if you follow a link in an email we send to you.

Information from Other Sources. We may obtain information about you from third parties. This information may include information about your use of this Site or our services, your use of other websites, your interests and preferences and other information about you or your business. We may combine the information we obtain from third parties with information that we have collected about you.

2. How We Use Information We Gather

We may use the information that we gather to operate our business, including our Site, as described below:

Operate and Support our Site and ServicesWe use the information that we gather in order to operate our Site and our services. For example, we may use the information that we collect or receive:
To present our Site and its contents to you;
To provide you with information, products or services that you request from us;
To fulfill any other purpose for which you provide it;
To provide you with notices about your account, including expiration and renewal notices;
To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection;
To evaluate, update and/or improve the Site and our services;
For security purposes;
To diagnose problems with the server or to administer the Site;
To allow you to participate in interactive features on our Site;
In any other way we may describe when you provide the information.

Advertising and PromotionsWe may use the information we gather to offer, provide, or personalize products and services from us.

Other ContactsWe may contact you by telephone or using other contact information we may have for you, as permitted by law. For example, we may use the information we gather to notify users about service availability, temporary or permanent changes to the Site, our services, or changes to our agreements, policies or this Notice.

Usage Data. Usage Data is collected for statistical purposes to monitor and analyze the use of the Site, and to improve the Site’s functionality. By way of example only, Data Lens may use software programs to create summary statistics, which are used for such purposes as assessing the number of visitors to the different sections of our Site, what information is of most and least interest, determining technical design specifications, and identifying system performance or problem areas.

Other Information. Your IP address is used to help identify you and to gather broad demographic information. Data Lens may use your IP address to help protect ourselves and our partners from fraud. For system administration purposes, Data Lens also logs IP server addresses and catalogues traffic patterns through the Sites. However, Data Lens does not link this information to users’ Personal Information.

Consent. We may use the information we gather for other purposes where we have individual consent.

3. How We May Share Information

In general, we don’t. We will not share Personal Information with affiliates, business partners, service providers or other third parties with which Data Lens has a business relationship.

Protection of Ourselves and Others. Data Lens only releases account and other Personal Information when such release is (a) at the request of law enforcement or (b) necessary to comply with the law, enforce or apply our Terms of Use or other agreements, protect the rights, property, or safety of Data Lens and/or our users, and in connection with a legal claim or proceeding. This may include exchanging information with other companies and organizations as part of our efforts to prevent fraud and identity theft.

4. Choices Regarding Your Information

You may limit and control the information provided to us in a number of ways. Your browser and your device may provide you with the option to limit the use of cookies or other Data Technologies. You should consult documentation for your browser or device for more information. Your decision to accept or reject a Data Lens cookie will not affect your ability to access the Site, however, the Site may not function as intended if a cookie is rejected.

5. Data Retention

Data Lens retains information you provide, including without limitation Personal Information, for as long as necessary to (a) permit Data Lens to use it for the purposes described in this Notice, and (b) comply with applicable law or regulation.

6. Accessing and Updating Your Information

You can review and change your personal information by logging into the Site and visiting your account profile page. You may also send us an email at to request access to, correct or delete any personal information that you have provided to us. We cannot delete your personal information except by also deleting your user account. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect.

7. California Website Privacy Policy

Last Updated:  August 4, 2023

Protecting your privacy is important to Data Lens.  This Data Lens California Privacy Policy (“Policy”) describes how Data Lens collects, uses, discloses and safeguards the personal information you provide on Data Lens’s website, www.Data, and through or in connection with other software- and Internet-enabled programs and services sponsored by Data Lens (the “Sites”), as well as information collected when you otherwise communicate or interact with Data Lens.  This Policy reflects our compliance with applicable California law, including the California Consumer Privacy Act.  Please refer to our general privacy policy above for more information regarding how Data Lens collects, uses, discloses and safeguards personal information.

Do Not Track

Do Not Track (DNT) is a privacy preference that users can set in some web browsers, allowing users to opt out of tracking by websites and online services. At the present time, the World Wide Web Consortium (W3C) has not yet established universal standards for recognizable DNT signals and therefore, Data Lens and the Site do not recognize DNT.

Your California Privacy Rights

If you are a California resident, you may request information about our disclosure of personal information to third parties or affiliated companies for their direct marketing purposes. To make such a request, please contact us as set forth below. Please allow up to 30 days for us to process your request. You may submit such a request once per year.

In addition to the rights already listed above in this Notice, if you are a California resident, California law also provides you with the following rights with respect to your personal information:

  • The right to know what personal information we have collected, used, disclosed and sold about you.  To submit a request to know, visit You also may designate an authorized agent to make a request for access on your behalf on our website at
  • The right to request that we delete any personal information we have collected about you. To submit a request for deletion, you may visit You also may designate an authorized agent to make a request for deletion on your behalf on our website at

Data Lens does not sell your personal information to third parties. Additionally, Data Lens does not share (as defined by the CPRA) your personal information with third parties.

When you exercise these rights and submit a request to us, we will verify your identity by asking you for information, which may include but may not be limited to your name, email address, home address, and phone number. We also may use a third-party verification provider to verify your identity.

Your exercise of these rights will have no adverse effect on the price and quality of our goods or services.

Contact Us

If you have any questions about this Privacy Policy or to request this Privacy Policy in another form, please contact us at

8. Security of Personal Information

Data Lens uses physical, logical, and procedural security measures to protect the information you provide to Data Lens. However, while Data Lens uses commercially reasonable steps to protect the Personal Information you provide to Data Lens from unauthorized access, use or disclosure, no Internet data transmission can be guaranteed to be secure from access by unintended recipients. If you have any questions about security on our Site, please contact us using the information listed at the bottom of this Notice.

9. Links

The Site may contain links to other Sites that are operated or owned by third parties. Please note that when you click on one of these links, you are navigating to another Site. Data Lens does not monitor the privacy practices or, or exercise authority over, those third parties. Data Lens encourages you to read the privacy policies of these linked sites as their privacy policies may differ from ours. Data Lens is not responsible or liable for the privacy practices or the content of these third-party web sites; if you access a third-party Site from our Site, you do so at your own risk.

10. Updates to This Notice

When we make material changes to this Notice, we will update this web page and change the Effective Date listed above.

11. How to Contact Us

If you have any questions, complaints or feedback about this Notice, the practices of the Site or the information you have submitted to the Site, you can contact Data Lens at:

Phone (US): 610-458-9385
Email: Attn: Privacy Administrator